IBIS STYLE

 

World leader in hospitality, Accor has recently launched a new element in the economy category: the Ibis Style. With a dynamic and full of personality pop style,  the hotels of the chain have unique design with varied themes characterized by the spaces where they are in.  

 
 

One of the buildings, located in the heart of Sao Paulo, had as briefing the implementation of the Street Art style in all the layouts of the hotel: the common areas (reception desk, bar and restaurant) kids area, hospitality and rooms – that were divided in four categories. 

With options for one person, couple, family, and people with special needs, the rooms were decorated with super cool colored strips that refer to crosswalks, and joinery with a pantone that varies according to each setting.    

In the common areas, light poles and graphic elements typical from Sao Paulo were installed, such as signs and benches made with skateboard decks. 

 
It is a project that shows the fun and happy side of the graffiti. We even used vinyl flooring in shades of green in the common areas, which provides more identity to the environment.
— Fábio Mota, executive director of TODOS

Project Data:

Project name:  Ibis Style

Client: Accor

Author: Todos Arquitetura. Co-autoria: Guto Requena

Size: ground floor: 208,70 m² /  typical plan: 376,40 m²

Location: Vila Madalena

Project Year: 2014